Event highlights
Your audience disappears for eleven months.
An event owns its audience for one weekend a year. For the other eleven months there is nothing to look at, nothing to share and nothing to put in front of a sponsor deciding whether to come back. The gap between editions is where events are won and lost.
Highlights that only record the result serve the people who were already there. They are watched once, in the week afterwards, by an audience that needed no convincing. The people who decide whether an event grows are the ones who did not come, and the sponsor reading a renewal paper in February.
A film that finds the people inside the event does both jobs at once. It gives an audience a reason to enter next year, and it gives a sponsor something to point at that is not a footfall number.
How we do it
We have run an event as well as filmed one. Harry was project lead on the 2024 Cateran Yomp, 54 miles across the Perthshire hills for the Army Benevolent Fund, directing operations for 1,250 participants and 150 staff. That means we arrive understanding the day from the organiser's side: where the pressure sits, what a sponsor actually needs to see, and which moments will still matter in February. The full account is on our story.
We film the event and the people in it rather than the finish line alone. Interviews while it still hurts, because nobody is performing at that point. We shoot small, which gets us into places a full crew never reaches, and we stay out of the way of the people running the thing.
What you get
A film that carries the event through the year, and short cuts built from the same shoot for the months in between. Something an entrant sends to the friend they want to talk into it, and something you can put in front of a sponsor without needing to explain what they are looking at.
The event films
All work
Event films, answered
4 answeredWhat is the difference between an event film and highlights?
Highlights record that something happened. They serve the people who were already there and they are watched in the week afterwards. An event film argues that it mattered, which is what reaches the person who did not come and the sponsor reading a renewal paper months later.
When do you need to be booked for an event?
As early as you can manage. The difference between a good event film and a competent one is access, and access is decided in the planning rather than on the day. Tell us who the story is likely to be about and we can be in position before it happens rather than chasing it afterwards.
Do you cover the whole event or follow particular people?
Both, and the balance is the decision worth making early. Full coverage gives you the scale and the sponsor moments. Following a handful of participants gives you the reason anyone watches to the end. Most events need some of each, weighted towards the people.
What do you deliver besides the main film?
Short cuts built from the same shoot, for social and for the months between editions. The main film does the arguing. The short cuts are what keep the event visible when there is nothing else to show.